Business Studies · Grade 9 · Functions of a Business · 2.º Período
Marketing and Advertising
A study of the marketing mix (the 4 Ps) and the strategies businesses use to promote their products to target audiences.
Ontario Curriculum ExpectationsB3.1 describe the elements of the marketing mixB3.2 analyze the impact of advertising on consumer behaviour
About This Topic
A study of the marketing mix (the 4 Ps) and the strategies businesses use to promote their products to target audiences.
Key Questions
- What are the four Ps of marketing?
- How do companies identify their target market?
- What makes an advertising campaign effective?
More in Functions of a Business
Production and Operations
Students learn about the factors of production and the processes involved in creating goods and services.
2 methodologies
Human Resources Management
An exploration of how businesses recruit, train, compensate, and manage their employees.
2 methodologies
Accounting and Financial Management
An introduction to basic accounting principles, financial statements, and the importance of tracking business finances.
2 methodologies