Marketing · Grade 11 · Research and Market Segmentation · 2.º Período
Competitive Analysis
An exploration of direct and indirect competition, and how businesses position themselves to gain a competitive advantage.
Ontario Curriculum ExpectationsBMI3C - Consumers and Competition: Identify the types of competition that businesses face.BMI3C - Consumers and Competition: Analyse the competitive advantages of various businesses.
About This Topic
An exploration of direct and indirect competition, and how businesses position themselves to gain a competitive advantage.
Key Questions
- What is the difference between direct and indirect competition?
- How do businesses determine their market share?
- What strategies create a sustainable competitive advantage?
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