Skip to content
Sales Strategies and Customer Relations
Entrepreneurship · Grade 12 · Marketing Strategy and Sales · 4.º Período

Sales Strategies and Customer Relations

Examine the sales process from lead generation to closing, and the importance of customer relationship management (CRM). Students will role-play sales pitches.

Ontario Curriculum ExpectationsExpectation E3.1: Outline an effective sales process for a new venture.Expectation E3.2: Explain the importance of customer relationship management in retaining clients.

About This Topic

Examine the sales process from lead generation to closing, and the importance of customer relationship management (CRM). Students will role-play sales pitches.

Key Questions

  1. What are the stages of an effective sales funnel?
  2. How do businesses build long-term customer loyalty?
  3. Why is handling customer feedback crucial for growth?