Activity 01
Simulation Game: Anchoring Bias Auction
Provide groups with identical items but different starting bid prices. Have students bid in rounds, then reveal true values and discuss how anchors influenced offers. Debrief with charts comparing bids across groups.
Explain how cognitive biases can lead to irrational economic decisions.
Facilitation TipDuring the Anchoring Bias Auction, set a 30-second timer for each bid to prevent overthinking and force reliance on the initial anchor.
What to look forProvide students with a scenario describing a consumer choice, such as buying a new phone. Ask them to identify one cognitive bias that might influence the decision and briefly explain how it works in this context. Then, ask them to suggest one 'nudge' a company might use to encourage a specific purchase.