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The Art of Persuasion: Opinion and Argument · Weeks 19-27

Identifying Author's Purpose in Persuasion

Determine the author's purpose in persuasive texts and how they attempt to influence the reader.

Key Questions

  1. Explain how an author's word choice reveals their purpose in a persuasive text.
  2. Compare the persuasive techniques used in two different advertisements.
  3. Critique an author's argument for potential bias or logical fallacies.

Common Core State Standards

CCSS.ELA-Literacy.RI.4.8
Grade: 4th Grade
Subject: English Language Arts
Unit: The Art of Persuasion: Opinion and Argument
Period: Weeks 19-27

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