Media and Message · Communication Design

Typography and Emotion

Studying the anatomy of type and how font choices influence the psychological impact of a message.

Key Questions

  1. 1How does the shape of a letterform communicate a specific personality?
  2. 2Why do certain typefaces feel authoritative while others feel approachable?
  3. 3In what ways can text be treated as a purely visual or expressive element?

MOE Syllabus Outcomes

MOE: Typography and Visual Communication - S3
Level: Secondary 3
Subject: Art
Unit: Media and Message
Period: Communication Design

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