Entrepreneurship · Class 12 · Enterprise Marketing · 3.º Período
Branding, Packaging, and Pricing
Exploring the role of brand identity, packaging design, and pricing strategies in consumer decision-making.
CBSE Learning OutcomesCBSE Class 12 Entrepreneurship, Unit 3: Enterprise Marketing - Branding, Logo, and TaglineCBSE Class 12 Entrepreneurship, Unit 3: Enterprise Marketing - Packaging, Labeling, and Pricing Strategies
About This Topic
Exploring the role of brand identity, packaging design, and pricing strategies in consumer decision-making.
Key Questions
- Why is branding critical for a new business?
- How does packaging serve as a silent salesman?
- What are the different pricing strategies a business can adopt?
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