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Globalisation and International Markets
Business · Year 13 · Global Business · 4.º Período

Globalisation and International Markets

Students examine the drivers of globalisation and the reasons why businesses target international markets.

TL;DR:Globalisation is the process of increased integration and interdependence between national economies. In this topic, students examine the drivers of this trend, such as containerisation, trade liberalisation, and the rise of the internet. They evaluate why UK businesses seek to expand into international markets, to find new customers, access cheaper resources, or achieve greater economies of scale.

National Curriculum Attainment TargetsAQA A-Level Business 3.9.2Edexcel A-Level Business Theme 4.1.1

About This Topic

Globalisation is the process of increased integration and interdependence between national economies. In this topic, students examine the drivers of this trend, such as containerisation, trade liberalisation, and the rise of the internet. They evaluate why UK businesses seek to expand into international markets, to find new customers, access cheaper resources, or achieve greater economies of scale.

This unit also covers the complexities of operating across borders, including exchange rate risks and cultural differences. Students must understand that globalisation is not a uniform process; it creates winners and losers. This topic comes alive when students can physically model the patterns of global trade by simulating a 'Global Trade Fair' where they must navigate different currencies and trade barriers.

Key Questions

  1. What factors have contributed to the rise of globalisation?
  2. Why do businesses seek to operate in international markets?
  3. How do exchange rate fluctuations affect international competitiveness?

Watch Out for These Misconceptions

Common MisconceptionGlobalisation is a brand new phenomenon.

What to Teach Instead

Global trade has existed for centuries. What is new is the *speed* and *scale* of integration due to technology. Using historical timelines of the British Empire helps students see the long-term evolution of global trade.

Common MisconceptionA weak pound is always bad for UK businesses.

What to Teach Instead

A weak pound makes UK exports cheaper and more competitive abroad, though it makes imports more expensive. Peer-calculating the impact on an exporter vs. an importer helps clarify this 'SPICED' concept.

Active Learning Ideas

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Frequently Asked Questions

What are the main drivers of globalisation?
Key drivers include improvements in transport (containerisation), the growth of the internet, the rise of multinational corporations, and the reduction of trade barriers through organisations like the WTO.
How do exchange rates affect international business?
Exchange rates affect the price of exports and the cost of imported raw materials. A fluctuating exchange rate creates uncertainty, making it difficult for businesses to plan long-term investments.
What is 'protectionism'?
Protectionism is when a government uses policies like tariffs (taxes on imports) or quotas (limits on quantity) to protect domestic industries from foreign competition.
How can active learning help students understand globalisation?
Globalisation can feel like a massive, abstract force. By simulating a trade fair, students experience the 'friction' of international business, the frustration of tariffs and the risk of currency changes, making the theory much more memorable.
Edited by Adriana Perusin, Editor-in-Chief, Flip Education