Purpose and Audience
We will discover that every media message is created for a reason and for specific people. Let's become detectives and figure out who media messages are for and what they want us to do or think.
About This Topic
We will discover that every media message is created for a reason and for specific people. Let's become detectives and figure out who media messages are for and what they want us to do or think.
Key Questions
- Identify the audience for a toy commercial versus a car commercial.
- Explain the purpose of a sign that says 'Wet Paint'.
- Compare the purpose of a cartoon show with the purpose of a news report for kids.
Active Learning Ideas
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Planning templates for Language Arts
ELA
An English Language Arts template structured around reading, writing, speaking, and language skills, with sections for text selection, close reading, discussion, and written response.
Unit PlannerThematic Unit
Organize a multi-week unit around a central theme or essential question that cuts across topics, texts, and disciplines, helping students see connections and build deeper understanding.
RubricSingle-Point Rubric
Build a single-point rubric that defines only the "meets standard" level, leaving space for teachers to document what exceeded and what fell short. Simple to create, easy for students to understand.
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