Creating a Persuasive Campaign
Students design a persuasive campaign (e.g., for a social cause or product) using various media.
Key Questions
- Design a campaign message that effectively targets a specific audience.
- Justify the choice of media (e.g., poster, video, social media post) for the campaign.
- Assess the potential impact and ethical considerations of the proposed campaign.
ACARA Content Descriptions
Suggested Methodologies
Ready to teach this topic?
Generate a complete, classroom-ready active learning mission in seconds.
Planning templates for English
More in Persuasion and Propaganda
Rhetorical Devices in Action
Identifying the use of ethos, pathos, and logos in contemporary media and historical speeches.
2 methodologies
Visual Literacy in Advertising
Analyzing how color, framing, and gaze are used in print and digital ads to sell a lifestyle.
2 methodologies
Constructing Logical Arguments
Drafting persuasive texts that use evidence and logical sequencing to support a clear contention.
2 methodologies
Identifying Bias and Spin
Students learn to recognize different types of bias in media and how language can be used to 'spin' information.
2 methodologies
Analyzing Propaganda Techniques
Examining common propaganda techniques such as bandwagon, testimonial, and glittering generalities.
2 methodologies