The Power of Persuasion · Argumentative Writing and Visual Analysis
Decoding Visual Advertisements
Examining the interplay between images and text in print and digital media to uncover underlying messages.
Key Questions
- 1How does the visual composition direct the viewer's attention to the primary message?
- 2What cultural assumptions are embedded in the choice of imagery and color palette?
- 3How do captions and slogans redefine the meaning of the visual elements?
MOE Syllabus Outcomes
MOE: Visual Literacy - S4MOE: Reading and Viewing - S4
Level: Secondary 4
Subject: English Language
Unit: The Power of Persuasion
Period: Argumentative Writing and Visual Analysis
Suggested Methodologies
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