Visual Literacy and Media · Visual and Multi-modal Texts

Analyzing Advertisements

Decoding the use of color, layout, and gaze in print and digital ads.

Key Questions

  1. 1How does the placement of images direct the viewer's attention?
  2. 2What cultural symbols are used to create meaning in this advertisement?
  3. 3How does the choice of font reinforce the brand's message?

MOE Syllabus Outcomes

MOE: Visual Literacy - P5MOE: Reading and Viewing (Persuasive) - P5
Level: Primary 5
Subject: English Language
Unit: Visual Literacy and Media
Period: Visual and Multi-modal Texts

Suggested Methodologies

Ready to teach this topic?

Generate a complete, classroom-ready active learning mission in seconds.

Generate a Custom MissionBrowse Lesson Plan Templates

More in Visual Literacy and Media

Interpreting Infographics

Synthesizing data and visual design to understand complex global issues.

3 methodologies

Film and Moving Images

Understanding how camera angles and sound contribute to storytelling in short films.

2 methodologies

Browse curriculum by country

AmericasUSCAMXCLCOBR
EuropeUKIEFRDEESITNLPTSE
Asia & PacificINSGAU