Media Studies · Year 10 · Analysing Print and Advertising Media · 2.º Período
Film Posters and Marketing
Pupils examine how film posters use visual codes to establish genre and attract audiences. They will look at the wider marketing strategies of the film industry.
National Curriculum Attainment TargetsDfE GCSE Media Studies: Film MarketingEduqas Component 1: Film Posters
About This Topic
Pupils examine how film posters use visual codes to establish genre and attract audiences. They will look at the wider marketing strategies of the film industry.
Key Questions
- How do film posters communicate genre and narrative?
- What is the difference between a teaser and a theatrical poster?
- How do film campaigns utilise cross-media convergence?
More in Analysing Print and Advertising Media
Magazine Front Covers
Students deconstruct the conventions of magazine front covers, analysing layout, typography, and cover lines. They will compare mainstream and independent publications.
2 methodologies
Advertising Campaigns
An exploration of historical and contemporary advertising campaigns. Pupils will analyse persuasive techniques and the representation of gender in adverts.
2 methodologies