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Media Literacy: Deconstructing Digital Messages · Term 4

Media and Persuasion

Students will analyze how media uses rhetorical appeals and persuasive techniques to influence opinions and behaviors.

Key Questions

  1. How do advertisements use pathos to create a desire for a product?
  2. Evaluate the ethical implications of using subliminal messaging in media.
  3. Compare the persuasive strategies used in a political ad versus a public service announcement.

Ontario Curriculum Expectations

CCSS.ELA-LITERACY.RI.9-10.6
Grade: Grade 9
Subject: Language Arts
Unit: Media Literacy: Deconstructing Digital Messages
Period: Term 4

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