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The language of enterprise
Essential English · Year 12 · Texts for work and enterprise · 2.º Período

The language of enterprise

This topic focuses on the persuasive language used in business and enterprise. Students analyse promotional materials and business proposals.

ACARA Content DescriptionsACEEN049ACEEN050

About This Topic

This topic focuses on the persuasive language used in business and enterprise. Students analyse promotional materials and business proposals.

Key Questions

  1. How do businesses use language to persuade?
  2. What are the key components of a business proposal?
  3. How does branding influence consumer perception?

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Planning templates for Essential English

Edited by Adriana Perusin, Editor-in-Chief, Flip Education