Activity 01
Experiment: Anchoring in Action
Give half the class a high anchor number and the other half a low anchor before asking both groups to estimate the same unknown quantity (such as a country's population). Compare group estimates, calculate the mean shift, and discuss why the irrelevant number affected judgments.
Explain how cognitive biases can lead to deviations from rational economic behavior.
Facilitation TipDuring Anchoring in Action, assign each pair a different anchor value before they see the same product list so students directly experience how the starting point shifts judgment.
What to look forPresent students with two scenarios: Scenario A describes a medical treatment with a '90% survival rate,' and Scenario B describes the same treatment with a '10% mortality rate.' Ask students to identify which cognitive bias is at play and explain how the framing might influence a patient's decision.