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Developing Vocabulary and Oral Communication · Semester 1

Analyzing Media Messages and Persuasion

Students will analyze how various media (e.g., advertisements, news reports, social media) use visual and linguistic techniques to persuade, inform, or entertain.

Key Questions

  1. How do advertisers use visual rhetoric and emotional appeals to influence consumers?
  2. What are common persuasive techniques used in news media, and how can we identify them?
  3. How does understanding media literacy help us critically evaluate the messages we encounter daily?

MOE Syllabus Outcomes

MOE: Reading and Viewing - S1MOE: Visual Literacy - S1MOE: Media Literacy - S1
Level: Primary 1
Subject: English Language
Unit: Developing Vocabulary and Oral Communication
Period: Semester 1

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