Activity 01
Market Simulation: Price Wars
Divide class into firms selling identical products. Each group sets initial prices, then responds to rivals' price cuts over three rounds, tracking consumer demand on charts. Discuss outcomes on consumer surplus and firm profits.
How does competition among businesses benefit consumers?
Facilitation TipDuring the Market Simulation: Price Wars, circulate and ask probing questions like, 'What happens when your competitor lowers prices unexpectedly?' to push students to think strategically.
What to look forPose this question to the class: 'Imagine a scenario where two major supermarket chains in Singapore merge. What are two potential benefits for the companies and two potential drawbacks for consumers? How might the CCCS investigate this merger?'