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Marketing and Sales Strategy
Entrepreneurship · Class 12 · Enterprise Marketing · 3.º Período

Marketing and Sales Strategy

Differentiating between marketing and selling, and developing a core marketing strategy to reach target audiences.

CBSE Learning OutcomesCBSE Class 12 Entrepreneurship, Unit 3: Enterprise Marketing - Marketing and Sales StrategyCBSE Class 12 Entrepreneurship, Unit 3: Enterprise Marketing - Channels of Distribution

About This Topic

Differentiating between marketing and selling, and developing a core marketing strategy to reach target audiences.

Key Questions

  1. What is the fundamental difference between marketing and selling?
  2. How do we define and segment a target market?
  3. What makes a marketing strategy effective in a competitive landscape?