Activity 01
Pairs: Fruit Ad Posters
Students pair up, choose a fruit like mango or banana. They draw a big picture with colours, write a two-word slogan such as 'Sweet Apple!'. Pairs present to the class, class votes on most appealing ad.
Analyze how visual elements and text work together in an advertisement to persuade.
Facilitation TipDuring Fruit Ad Posters, remind each pair to use at least two colours and one action word in their slogan to make it stand out.
What to look forProvide students with a picture of a common object (e.g., a pencil, an apple). Ask them to write one slogan for it and one sentence explaining why their slogan would attract someone to buy it.
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Activity 02
Small Groups: Toy Slogan Chain
Form groups of four. First child says a toy name, next adds an exciting word, building a slogan like 'Zoom Zoom Bike!'. Group draws the ad on chart paper and practises chanting it.
Design a slogan that effectively captures the essence of a product or idea.
Facilitation TipIn Toy Slogan Chain, circle the group every two minutes to help them shorten their slogans if they grow too long.
What to look forShow students two simple advertisements for the same type of product (e.g., two different brands of biscuits). Ask them to point out one visual element and one word in each ad that tries to convince them to buy it. Discuss their choices as a class.
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Activity 03
Whole Class: Festival Ad Share
Class brainstorms a festival like Diwali. Everyone draws a small ad with slogan on slips. Display on board, walk around to see, discuss what makes them notice an ad.
Evaluate the ethical implications of various advertising techniques.
Facilitation TipFor Festival Ad Share, assign a ‘visual detective’ role to one student per group to point out size, colour, and face usage before sharing.
What to look forStudents create a small advertisement poster in pairs. After completion, they swap posters with another pair. Each student writes one positive comment about the poster and one suggestion for improvement on a sticky note, to be given to the original creators.
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Activity 04
Individual: Healthy Habit Cards
Each child picks a habit like 'Drink Milk'. Draws a card ad with simple slogan and picture. Swap with a friend for thumbs up or suggestions.
Analyze how visual elements and text work together in an advertisement to persuade.
What to look forProvide students with a picture of a common object (e.g., a pencil, an apple). Ask them to write one slogan for it and one sentence explaining why their slogan would attract someone to buy it.
RememberUnderstandAnalyzeSocial AwarenessSelf-AwarenessDecision-Making
Generate Complete Lesson→A few notes on teaching this unit
Teachers should model how a simple slogan like ‘Crunchy Apple, Juicy Bite!’ uses rhythm and rhyme to stick in the mind. Avoid explaining persuasion as a separate skill; instead, show how every visual choice—big letters, smiling faces—helps the slogan work. Research shows that young children learn persuasive writing best when they create and test their own messages in real contexts.
By the end of these activities, students will pair bright drawings with short, rhythmic slogans that clearly promote an item or idea. They will explain why their visuals and words work together to attract buyers. Class discussions will show how peers react differently to ads with bold letters, happy faces, and action words.
Watch Out for These Misconceptions
During the Toy Slogan Chain activity, watch for students who believe long phrases sound more persuasive.
Use the chain’s stopwatch to time each slogan and ask the group to clap along. Short phrases with claps sound stronger, so guide them to shorten and repeat their best line three times to feel the rhythm.
During the Fruit Ad Posters activity, watch for students who think drawings do not affect the ad’s success.
After posters are made, have each pair hold theirs up and ask the class to raise hands for the one that catches their eye first. Discuss how size and colour of the fruit made the difference, linking visuals directly to persuasion.
During the Festival Ad Share activity, watch for students who believe ads only promote toys or sweets.
Before sharing, remind groups that their ads can promote anything, even school clean-up. During sharing, ask peers to name one habit or event they saw promoted, then compare how visuals and words work for different topics.
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