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Target Audiences
Social, Personal and Health Education (SPHE) · 6th Year · Media Education · 3o Periodo

Target Audiences

Students investigate how media and advertisements are specifically tailored for different groups of people.

NCCA Curriculum SpecificationsNCCA Primary SPHE 5th and 6th Class: Myself and the wider world;Identify the audiences at which different aspects of the media are aimed.

About This Topic

Students investigate how media and advertisements are specifically tailored for different groups of people.

Key Questions

  1. How do media creators decide who their target audience is?
  2. What techniques are used to appeal to children versus adults?
  3. Why do different audiences interpret the same media differently?

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