The Digital World and Media · Winter Term

The Power of Advertising

Analyzing how advertisements use persuasive language to influence consumer choices.

Key Questions

  1. 1What linguistic techniques do advertisers use to grab our attention?
  2. 2How can we identify bias or exaggeration in media texts?
  3. 3What makes a slogan memorable and effective in the Irish language?

NCCA Curriculum Specifications

NCCA: Primary - Language AwarenessNCCA: Primary - Communicative Intent
Class/Year: 6th Year
Subject: Gaeilge Bheo: Communicative Mastery for Sixth Class
Unit: The Digital World and Media
Period: Winter Term

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