Media Literacy and Digital Ethics · Informational Writing

Visual Persuasion in Advertising

Analyzing how images, colors, and layouts are used to influence consumer behavior and beliefs.

Key Questions

  1. 1How do advertisers use visual metaphors to associate products with abstract desires?
  2. 2In what ways does the framing of a photograph influence the viewer's emotional response?
  3. 3How has the rise of influencer marketing blurred the line between content and advertisement?

Ontario Curriculum Expectations

ON: Media Literacy - Grade 10
Grade: Grade 10
Subject: Language Arts
Unit: Media Literacy and Digital Ethics
Period: Informational Writing

Suggested Methodologies

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