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The Art of Persuasion and Rhetoric · Term 1

Ethical Considerations in Persuasion

Students will discuss the ethical boundaries of persuasive communication and the responsibility of the communicator.

Key Questions

  1. Critique the ethical implications of using emotional manipulation in advertising.
  2. Justify when persuasive techniques cross into unethical territory.
  3. Design a code of ethics for responsible persuasive communication.

ACARA Content Descriptions

AC9E10LA01AC9E10LY01
Year: Year 12
Subject: English
Unit: The Art of Persuasion and Rhetoric
Period: Term 1

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