Identifying Market Gaps and Opportunities
Students will learn to identify unmet needs and market opportunities as the first step in entrepreneurial ventures.
Key Questions
- Analyze how successful entrepreneurs identify and capitalize on market gaps.
- Differentiate between a 'need' and a 'want' in the context of product development.
- Construct a method for systematically identifying potential business opportunities.
ACARA Content Descriptions
Suggested Methodologies
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