Activity 01
Data Analysis: Mapping Popular Culture Origins
Students use Spotify global chart data or YouTube trending lists from five countries to map where the most-streamed artists originate. They identify whether diffusion is predominantly hierarchical (from global cities outward) or whether reverse diffusion is visible (non-Western content reaching Western markets). Groups present their findings with a labeled diffusion map.
Analyze how the geography of social media influencers shapes modern beauty standards.
Facilitation TipDuring the Data Analysis activity, have students annotate maps with production centers, infrastructure symbols, and arrowed diffusion routes to make spatial patterns visible.
What to look forPose the question: 'How has the geographic concentration of social media influencers in specific cities, like Los Angeles or Seoul, impacted global beauty standards?' Ask students to share one specific example of a beauty trend and identify its influencer origin and diffusion path.