Printmaking and Graphic Design · Print and Media

Typography and Visual Identity

Exploring how the style of lettering and symbols can communicate brand identity and message.

Key Questions

  1. 1How do different fonts change the way we read a single word?
  2. 2What makes a logo memorable and recognizable from a distance?
  3. 3How can color and shape be used to target a specific audience?

NCCA Curriculum Specifications

NCCA: Primary - Graphic DesignNCCA: Primary - Looking and Responding
Class/Year: 6th Class
Subject: Creative Expressions and Visual Literacy
Unit: Printmaking and Graphic Design
Period: Print and Media

Suggested Methodologies

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