Printmaking and Graphic Design · Print and Graphic Media

Typography and Visual Identity

Exploring the art of lettering and how font choices communicate personality and message.

Key Questions

  1. 1How can the shape of a letter convey a specific feeling?
  2. 2What role does color play in making a brand or logo memorable?
  3. 3How do designers balance text and image to send a clear message?

NCCA Curriculum Specifications

NCCA: Primary - Graphic MediaNCCA: Primary - Looking and Responding
Class/Year: 5th Class
Subject: Creative Perspectives: 5th Class Visual Arts
Unit: Printmaking and Graphic Design
Period: Print and Graphic Media

Suggested Methodologies

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