The Power of Persuasion · Persuasive Language

Persuasive Techniques in Advertising

Analyzing how visual and verbal cues are used to sell products or ideas.

Key Questions

  1. 1How do advertisers use color and imagery to appeal to our emotions?
  2. 2What role do slogans play in making a message memorable?
  3. 3How does the choice of font or layout influence our perception of a brand?

NCCA Curriculum Specifications

NCCA: Primary - Exploring and UsingNCCA: Primary - Understanding
Class/Year: 3rd Class
Subject: Voices and Visions: Literacy in 3rd Class
Unit: The Power of Persuasion
Period: Persuasive Language

Suggested Methodologies

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