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Business · 5th Year

Active learning ideas

Market Forces: Demand and Supply

This topic explores the mechanics of the price mechanism through the laws of demand and supply. Students examine how price changes influence consumer behaviour and producer output, leading to the concept of market equilibrium. Understanding these forces is essential for grasping how prices are set in a free market and why they fluctuate in response to external shocks.

NCCA Curriculum SpecificationsLC Economics Strand 2.1: Markets and how they workLC Economics Strand 2.2: Elasticity
30–45 minPairs → Whole Class3 activities

Activity 01

Simulation Game45 min · Whole Class

Market Simulation: The Trading Floor

Assign students roles as buyers and sellers of a specific commodity, like concert tickets. As the teacher introduces 'shocks' (e.g., a popular artist announces a final tour), students must negotiate new prices and observe how the equilibrium point shifts in real-time.

What factors cause a shift in the demand curve?
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Activity 02

Gallery Walk30 min · Small Groups

Gallery Walk: Determinants of Demand and Supply

Post large sheets around the room with different scenarios, such as an increase in Irish income tax or a new technology in farming. Students move in groups to draw the resulting curve shift and explain the reasoning behind the movement.

How do producers respond to changes in price?
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Activity 03

Inquiry Circle40 min · Small Groups

Inquiry Circle: Elasticity in the Real World

Groups research the price elasticity of different products, such as petrol, luxury watches, and bread. They must present a case for why certain items are price inelastic in the Irish market and how this affects government VAT revenue.

How is market equilibrium achieved?
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A few notes on teaching this unit


Watch Out for These Misconceptions

  • A change in price causes a shift in the demand curve.

    A change in price causes a movement along the curve, not a shift of the curve itself. Using interactive graphing tools or physical 'human graphs' helps students see that only non-price factors (like tastes or income) move the entire line.

  • Supply and demand only apply to physical goods.

    These forces apply to services and the labour market as well. Peer discussions about part-time job wages can help students see how the supply of student labour and the demand from local businesses set the 'price' of work.


Methods used in this brief