The Art of Persuasion: Graphic Design · Summer Term

The Power of the Logo

Simplifying complex ideas into iconic symbols through a iterative design process.

Key Questions

  1. 1What makes a symbol recognizable even without words?
  2. 2How can we use negative space to hide a second meaning in a logo?
  3. 3Why is simplicity often more effective than detail in graphic design?

National Curriculum Attainment Targets

KS2: Art and Design - Graphic Design and BrandingKS2: Art and Design - Design and Technology
Year: Year 5
Subject: Art and Design
Unit: The Art of Persuasion: Graphic Design
Period: Summer Term

Suggested Methodologies

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