Business Innovation and Strategy · Global Markets

Competitive Advantage

Identifying strategies businesses use to differentiate themselves and capture market share.

Key Questions

  1. 1What trade-offs does this policy create for quality versus price?
  2. 2How can a small business compete against a global corporation?
  3. 3What incentives are driving this behavior in brand loyalty programs?

ACARA Content Descriptions

AC9HE10K05
Year: Year 10
Subject: Economics & Business
Unit: Business Innovation and Strategy
Period: Global Markets

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